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Life is Good
Brand Ambassadors

Calling All Optimists!

Are you a spreader of good vibes? Do you gravitate towards styles that spark smiles?

As an #LIGBrandAmbassador you’ll help us spread the power of optimism by sharing your unique perspective on what makes life good. Together, we can remind the world that what we focus on grows.

How it works

1. Apply

Tell us who you are, what you love, and how you connect with our brand.

Applicants must be 18 or older and have a public profile to apply. We review each application carefully and accept new ambassadors based on their level of social media activity and engagement, as well as their personal connection to our brand.

2. Get Notified

Accepted ambassadors will be notified within 2 weeks of submitting their application.

If you don't receive an email notification, please know that we're grateful you took the time to share more about yourself, but unfortunately, it wasn't the right fit at this time.

3. Grow The Good

Accepted? Celebrate by spreading the good vibes on social!

Yay! Welcome to the family. Enjoy our Ambassador perks and get ready to share your #LIGBrandAmbassador experience on social. Don't forget to follow the Ambassador Requirements below to remain in the program.

Ambassador Requirements

Ambassadors must follow the requirements below to remain in the program:

1. Post within 2 weeks of receiving your product
2. Participate in at least 2 digital campaigns per year
3. Include brand tags/hashtags in your content
4. Maintain a public social media profile

5. Represent the brand in a positive, respectful way that embodies the Life is Good values

The Perks

As a Life is Good Brand Ambassador, you'll receive:

  • Seasonal product boxes featuring our favorite new apparel items and accessories
  • Sneak peeks at our newest collections
  • Chance to be featured on our social channels
  • Ability to provide feedback and influence future products and designs
  • Access to our affiliate program and a custom link for your followers
  • Invite opportunities to exclusive events, photoshoots, and product launches

Apply Now

The application period is now closed. Please check back in late 2024 for updates on our next enrollment period.

Meet Our Community

Our Life is Good Brand Ambassadors express their optimism through a variety of interests, passions, and perspectives. Their stories remind us that optimism can help us overcome obstacles, drive forward with more purpose, and enjoy the ride of life.

"As a proud Latina, positivity and good energy has always been something I carry with me. I grew up on four continents, love to travel & speak two languages. After graduation from UMass, I was fortunate to stay connected to the university in many ways because of my optimism and enthusiasm."

Maria Sucher, MA

"I learned early on in my life that gratitude is one of the keys to happiness. Reflecting on life being good, and the daily reminders of it, are one of the most powerful things we can do to be happy in our lives. When we’re reminded of how life is good for that moment all other needs and desires cease and we are truly present."

Kev Ohm, FL

"As someone who went through a lot of struggling in a small period of time, I understand how important it is to be grateful for every day. I learned how to be positive and find something everyday I was thankful for. Having this positive and thankful attitude helped me gain optimism for my future."

Emily Mann, NY

Get Inspired

Follow our #LIGBrandAmbassador community for your daily dose of optimism.

About Life is Good

Our Mission

Our Mission
Discover the power of optimism and these three simple words: Life is Good

10% for Kids in Need

10% for Kids in Need
Learn how we help more than 1 million kids each year through The Playmaker Project

Our community

Our Community
Meet our inspiring community of optimists who remind us to focus on the good

Tell Us Something Good

Your stories of optimism have shaped and steered Life is Good from day one. THANK YOU and write on!

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